I do not have high expectations to see Illumination
Entertainment’s take on How The Grinch Stole Christmas, one of the most beloved
and iconic tales from Ted Geisel, a.k.a. Dr. Seuss, when it premieres
(supposedly) in 2018.
Now for the most part, I try not to dismiss certain movies
before I see them, but then there are ideas that I feel are doomed from the
start. This is one such case.
When it comes to adaptations of the classic book, How The
Grinch Stole Christmas, two spring immediately to mind: the Chuck Jones
animated special from 1966, which I watched often as a kid around Christmas
time and still consider one of the greatest Christmas specials ever made,
(certainly better than most of Rankin/Bass’ crap,) and the Ron Howard movie
that came out in 2000, which I saw and, even with all of its faults, did get
enjoyment out of a good chunk of it, particularly Jim Carrey’s manic portrayal
of The Grinch. So it seems unthinkable to me that someone would adapt this
story again. Has it seriously been THAT long since a movie version came out?
Whoever designed this should be deeply ashamed of themselves...
But that’s not my only problem with this upcoming adaptation
of The Grinch. There’s also the little fact that it’s being made by
Illumination Entertainment, the creators of the Despicable Me movie and the
highly marketed Minions. Why is this an issue? While the movies they made tend
to make a surprisingly large amount of money, they also tend to be hit-or-miss
when it comes to the quality, with most of them never reaching above mediocre
in ratings, and I tend to have a huge amount of contempt for them in general, especially
because of the attention they’ve been getting. I’ve only seen two Illumination
films to date: the aforementioned Despicable Me, and The Lorax, their previous
adaptation of a Dr. Seuss work. Now, Despicable Me was alright, nothing
extraordinary, but it had its fair share of funny moments and cute moments, and
the premise was certainly an interesting one. The Lorax, on the other hand…
"Fantastic Fun for Everyone", my foot!
The Lorax just sucked. I mean, yeah, it does look nice and
it does have the occasional funny bit and the occasional decently executed
scene, but overall it was severely underwhelming. As an adaptation of the book, it
fails, and even on its own terms, it’s still not all that good. The leads are boring,
the storytelling is very paint-by-numbers, there are pointlessly phoned-in
songs, most of the decisions made are highly questionable, and making the
Once-ler a human has only led to cringy DeviantART fanwork.
But the biggest sin is how hypocritical it wound up being.
The Lorax, as written by Dr. Seuss, was not only an environmental tale, but
also one that criticized corporate greed and big business practices. This is
especially ironic and cringe-worthy when you consider that Universal, before
the movie’s release, used The Lorax to market jeeps and iHop pancakes, among
other things.
The Lorax was previously adapted into a special in the 70s
by DePatie-Freleng, and while it’s not the best Dr. Seuss animated special,
it’s still far more faithful to the book than this movie was, and one of my
brother’s favorite Dr. Seuss quotes came from it:
“They say I’m old-fashioned and live in the past,
But sometimes I think progress progresses too fast!”
Truer words have never been spoken…
And even though Illumination’s take on The Lorax was a financial
hit (at least, from what I heard,) it’s baffling to think that Audrey Geisel (Dr.
Seuss’ widow) would make this same mistake of allowing these guys to work with
MORE of her late husband’s material. You’d think with such a disgraceful
adaptation, she’d sever ties with Illumination completely, like with how The
Cat In The Hat put an end to the live-action adaptations, but for some reason,
she’s allowing them to adapt more Dr. Seuss works. Illumination Entertainment
really shouldn’t be allowed to touch any of these stories with a thirty-nine
and a half foot pole, especially if they release posters that look like THIS:
Seriously, what the hell is this? Who came up with this? Who APPROVED of it?
So yeah, I have absolutely no faith in Illumination’s take
on this classic story. Especially since I know of another attempt to adapt How
The Grinch Stole Christmas that didn’t make it off the ground.
Sometime before the Ron Howard movie, cartoonist Berkeley
Breathed (of Bloom County fame) did some concept art work for his own idea of a
Grinch adaptation, an animated film with Jack Nicholson voicing the Grinch, and
I find these drawings far more interesting and appealing than what Illumination
is planning to dump onto box offices. These pieces showcase a Seussian
sensibility while also displaying Breathed’s off-beat sense of humor. And yes,
this includes his bizarre obsession with tighty-whiteys.
He showed these drawings to Audrey Geisel, and while she did
like them, she ultimately decided to go with Howard’s vision. Shame, too,
because while I’m fine with the 2000 movie adaptation, even if it does have problems,
I think this would have been a fun take on the Grinch, especially since I adore
Berkeley Breathed’s work. He always approaches satire with both a sharp edge
and a sense of whimsical charm, his drawings and artwork can be both beautiful and
hysterical, and his writing is funny enough to appeal to both kids and adults.
If anyone should be allowed to do a new adaptation of the Grinch, he’d be my
personal pick. Sadly, that seems to not be the case, as people seem to be
content with letting the chuckleheads responsible for the Minions adapt such a
sacred story.
But hey, different strokes for different folks. If this
movie ever does get released and doesn’t get cancelled by some unforeseen
incident, people are free to watch it if they want. Me, on the other hand, I’ll
just be staying at home, wondering about the Grinch movie that we could have
seen…
Again, drawing by Landon Kemp (me) and Fly Me To The Moon belongs to whoever gives a crap about this stupid-ass movie they made.
Well, we're back with the second part of this article, where I bring up the threat of rendering other mediums of animation obsolete and foreign imports across the world.
-Rendering
Other Mediums "Obsolete"
One
of the things I hate the most about this influx of CGI is that people get the
idea that it'll render other mediums of animation, most notably hand-drawn and
stop-motion, obsolete. As a die-hard supporter of both hand-drawn and
stop-motion animation, I don't take kindly to this. This has been a mindset for
years, hitting the strongest in the 2000s, and if the 1988 short
"Technological Threat" is anything to go off of, it's been going on
since the 1980s. I should also bring up that Hollywood has exploited CGI like
mad in live-action features, especially in the late 90s, with disaster porn
like Independence Day and Armageddon. That trend has sort of died down by this
point, but while CG effects are still prominent and heavily exploited in modern
blockbuster flicks, it feels like filmmakers have been utilizing the technology
a little better, usually knowing when and how to use it most of the time. I
still think live-action should rely on a combination of CG and practical
effects or even just do all practical effects to create a more convincing
illusion, but that’s beside the point at the moment.
Disney
has been doing short films combining CGI with hand-drawn elements, like
"Paperman" and "Feast", and while they do look nice, it
leads me to ask, "Why not just do a hand-drawn film? Do you really need to
create some superfluous tech just to give something a hand-drawn look and feel?"
I felt The Peanuts Movie did this sort of combination to far better effect,
since while it was still largely CGI, it retained some hand-drawn elements,
like for imagination sequences, visual effects, and occasionally the eyes on
characters like Snoopy, making for a unique combination of styles. It didn't
try to mask the CGI with traditional art to give off the illusion of hand-drawn
animation, either. The influence of the original Melendez specials came through
in how the characters were animated and how they were staged. It managed to
translate into a more modern sensibility while still doing its own thing and paying
homage to its roots.
Still,
the idea that computer animation will render the other mediums “obsolete” is a
constant problem in this industry. Not even other countries are safe from this
mindset. In a 2014 interview, Hideaki Anno, creator of the popular anime
"Neon Genesis Evangelion", stated that he can see Japan, the anime
capital of the world, going more towards 3D CG in the future, even saying,
"To work with the rest of the world, we have to move on to 3D". Like Hell
you have to! A lot of what makes Japanese animation so notable is that it
DOESN'T follow what the rest of the world does. It has its own unique voice.
Even when CG was worked into the actual animation in the past, whether it fit
or not, it still felt like Japanese animation. By following what Hollywood and
"the rest of the world" does, it's basically giving that identity up
just to become another part of the machine. I'm not discouraging the Japanese
from working with 3D CGI since, if the video games they make are of any
indication, they know how to work with it, but for God's sake, I'm hoping
they're a lot smarter with the tool than we were and not letting it go out of
control. The same applies for other countries that use it.
As
you can see, this is a major concern. But I think I know what the problem with
this whole deal is: it's the greedy executives running the whole show. They see
how much money 3D animated movies make at the box office and are under the
aforementioned thought process that Andrew Stanton described, that
"Computer Animation = $$$ LOTSA MONEY $$$". To them, it's become a
safe bet. They are resistant to trying anything new or anything to shake up the
norm. And with how outdated a lot of Hollywood standards in general are, that’s
a big problem. It really frustrates me that people can’t just put their foot
down and stand up to these talentless execs to make their voices heard when it
comes to issues like this.
The
way I see it, 3D CGI is like a drug. Sometimes it has benefits, but it’s easy
to get addicted to it, and can often lead to harmful effects if you abuse or
overdose on it. And by harmful, I mean harmful for the industry, but I wouldn’t
be surprised if it wound up being harmful in other ways.I heard on one of the Bancroft Bros.
podcasts that despite John Lasseter’s claims that they’re trying to find the
right story for hand-drawn animation, all of the new films at Disney are given
the 3D treatment because some higher-up, possibly Lasseter himself, takes a
look at it and says that it would be “better suited for 3D”. And I hear they’ve
sold off the animation drawing desks. Again. So much for your big claims of
reviving hand-drawn animation, Lasseter! Working with the CGI medium for years
has only left him and a lot of these other animators addicted to this “drug”.
And when they become addicted, they start turning out products of increased
quantity… but not always at increased quality, which again, is a danger tied to
churning out films at the rate they’ve been doing.
That
is why I think we need more variety in this industry. I feel we need to
acknowledge the strengths and weaknesses of each medium and come up with a
better system than what we have now. I’m very certain a lot of artists don’t
want to do things the “mainstream” way, they want to be able to create what
they want the way they want it. I’m certain that hand-drawn animation is and
can still be profitable at the box office. It just needs the right promotion
and the right story. Same thing for stop-motion. I'm certain that, if Kubo And The
Two Strings had been given better promotion and a better release date, it would have been a box office hit.
Seriously, why did this beautiful and creative stop motion movie not do well?
Now,
my point here, as well as with this whole article, is that I want computer
animation to be able to evolve as a medium of animation, but not at the cost of
the more traditional mediums that also deserve a chance to evolve and grow.
-Modern
CGI Gets All The Love When It Comes To International Distribution
We've
been getting a lot of foreign imports in recent years. Animation is becoming big
in not only the US, but in other countries as well. Many countries either have
their own animation industry with its own rich history or are just starting up
their own. Opportunities have arisen for exporting animated shorts, shows, and
features of all kinds to showcase how other cultures create entertaining and
artistic animated films around the world.
The
only problem? IT'S ALWAYS THE CGI FILMS OF TODAY THAT GET THE BIGGEST
DISTRIBUTION AND THE MOST ATTENTION!!!
Seriously,
all the big studios flaunt the flashy CGI features of today in movie houses
across the world, while indie titles, smaller imports and the features of
yesteryear have limited releases in select theaters or even on DVD with little
to no promotion. These people seem to be under the delusion that it has to be
CGI to be successful in the international market or to American audiences.
This
really pisses me off, because hand-drawn foreign films like Ernest And
Celestine, Song Of The Sea, and The Tale Of The Princess Kaguya, all distributed by
the seriously underappreciated GKids, have only been able to get limited
releases. I've seen all three of these movies in a local theater during my stay
in Austin, and they are way too good to only be released in select theaters on
select dates. And by good, I don't mean that because they're hand-drawn, but
because they have a lot of effort put into them in general. And back in 2015, I
saw the wonderful Aardman stop motion feature The Shaun The Sheep Movie, only
to find it didn’t even make the Top 10 at the box office, because the idiots at
Lionsgate didn’t market it properly. From what I heard, it also came from
Aardman’s supposedly diminished presence in the US, but I think a quick
reminder that Aardman was the same studio that gave us stuff like Wallace And
Gromit and Chicken Run will immediately make people go, “Oh yeah, THAT’S what
else they’ve done.” It’s not that hard, folks. A simple reminder of what else
is in their filmography can definitely go a long way in raising interest.
And
even then, there’s not a steady guarantee that foreign animation will even see
release in American theaters. The Weinstein Company managed to gain the rights
to premiere an English dub of the Argentinean CG flick Metegol (or Underdogs,
as it has come to be known,) in the US, only to delay it again and again until
it was pulled a week before its planned release, and then casually dumped onto
DVD shelves without any promotion. Then again, the Weinsteins don’t have the
best history with animation, so it probably shouldn’t come as much of a
surprise.
Coming Soon To A Theater Near You... NOT!
Another
issue is that some countries don’t have the know-how to do proper CGI
animation. As mentioned before, it takes a lot of time, effort, money, and the
proper tech to make CGI that is of a good quality, and most of the time, they’re
used to make those terrible knock-off movies with CGI that looks dated and
awful. And even if that’s not the case, they still don’t always know how to
make the rendered computer animation appealing to look at. There have been
examples that managed to avoid that, sure, but it’s still something of an issue
that needs to be worked with before they truly utilize such a method.
And yes, this IS an animated feature film. This isn't just a series of episodes from an obscure childrens' anime show based on a series of books that we just cobbled together and redubbed to sell to kids that don't know any bet-D'OH!
You
may be wondering why I’m bringing imports into this all this. During the big
VHS boom in the 80s and 90s, there was a ton of imported animation and anime
that was translated and sent to video store shelves, at first mainly for kids
and their families by companies like Celebrity’s Just For Kids, but once anime
and adult animation started gaining an audience, other video companies started
releasing animation videos for mature audiences as well. There’s a ton of
animation that hasn’t seen release outside of its own country, though, and as a
huge advocate for international animation, cartoons and other creative
entertainment, I think a lot of those properties deserve a chance to shine
outside their own country, be they old or new, for kids or adults.
Again,
I'm not saying it's not possible for foreign nations to try to create good CGI
animation, but not only do they need to learn to use the tool properly, but
also not to let it go to their heads, and to give their older
hand-drawn/stop-motion features some love as well.
-To
Conclude…
As
sick and tired as I am of CGI and as much as I rag on it, I don't think it
should be completely abandoned. It's proven that it can be a major force in the
animation industry, and with each major innovation, it manages to evolve and
grow. However, I say something has to be done about it to keep it under control.
A good majority of the human race is tired of this kind of CG excess, and
furthermore, many of them don’t even KNOW that they’re tired of it. We need to
back down and give the other mediums some more exposure. Hopefully, bring some
more balance into the industry by allowing hand-drawn, stop motion, and more
experimental types of animation to thrive, because in the end, it's not the
medium that's the problem, it's the people that exploit it and the worst
cliches and notions that are tied to it. The computer is a wonderful tool, but
again, it's just that: a tool. It's not the end-all, be-all "future of
animation", it's just as much a method of creating animation as drawing on
paper/tablet or working with clay and puppetry is.
I
may be bitter about the whole situation, especially since I think the current
highest-grossing animated film and one that further cemented CGI’s long lasting
place in the industry, Frozen, is a mediocre piece of crap, regardless of
medium, but what I ultimately want is for there to be an animation industry
where people are allowed to work in the medium of their choice and not what the
execs or the charts want. It should come down to personal preference. If
someone wants to do a hand-drawn film, they can do a hand-drawn film. If
someone wants to do a CGI film, they can do a CGI film. If a movie wants more
practical effects with a little CG thrown in, it can have more practical
effects with a little CG thrown in. It's this sort of freedom to do want you
want and, hopefully, break some new ground and innovate by combining different
methods to create a unique film or a unique approach to making film that I wish
would exist. My belief is that if we make the animation industry a more stable
and versatile place, for all mediums to thrive and grow, we can really take
animation, in the immortal words of Buzz Lightyear, to infinity and beyond.
Cartoon Drawing by Landon Kemp. Fly Me To The Moon was a stupid Belgian-US made CGI movie made in 2008 by Summit Entertainment and they can keep it.
Seriously, I remember seeing the trailer in theaters and my brother and I thought it looked like one of the most retarded things we had ever seen. It's not a current movie, but it was the most obvious example I could use.
Apologies for the long hiatus, I've just been focused on other things or taking my time with blogposts, but I now have one ready, and it's on a topic that should have been discussed for some time now.
I
know this is a common complaint, and I know this is also going to come as a
shocker to some people, but I'm just going to say it:
I
am so sick and tired of seeing 3D CGI (Computer Generated Imagery) Animation
all the time.
You
may think, from that statement alone, that I hate CGI. I don't. There has been
a lot of great animation made with this medium. Studios like Pixar and
Dreamworks have done wonders with 3D animation. It's just that, like many other
people, I miss the traditional hand-drawn animation of the films of yesteryear and am so burnt out by the CGI-saturated animation industry.
And I get it. Animation has to evolve and change. But I feel there's still a
lot of ground left for 2D hand-drawn animation and the other forms of animation
to cover. We haven't even begun to scratch the surface of a lot of this stuff.
But it feels like CGI is hogging most of the glory.
I
mean, seriously, not only are 3D computer graphics in animated movies, but
they're also in live-action movies, video games, TV shows, web media, all that
sort of thing. At this point, the fine line between live-action and animation
is being blurred further because of how many CG effects are incorporated into
movies. Everything's gone digital, even the film that’s being used to make the
stuff, and it’s getting really tiring to the point that I’m surprised people aren’t
complaining about sensory overload or burnout.
Ultimately,
though, it's not so much the medium itself that I dislike, since, like I said,
there's been some good CG stuff put out, but rather a few different things
about it that I feel has led to a LOT of problems. Just a note, by the way,
while I will be touching on the subject of CG in live-action and video games,
I’m mainly focusing on animated movies, shorts and shows for my examples,
because something like CG for live-action can take up a whole other article. So
with that out of the way, here are what I feel are some of the problems with
this CG excess:
-The
Desire for "Realism"
I've
heard stuff about CG animators trying to create life-like imagery. Personally,
I think this is a terrible idea. Part of what makes animation so attractive to
me is because it DOESN’T look life-like. It’s a caricature of life, whether
it's drawn or rendered in three-dimensional graphics. It's already hard enough to make CGI appealing as is, so these steps into realism just come off as a big mistake.This mindset makes me
wonder how many of these people have ever heard of the "Uncanny
Valley".
A chart representing The Uncanny Valley Theory
The
Uncanny Valley, for those unfamiliar with the term, is the sensation where
something that looks almost, but not quite, realistic, causes revulsion or
uneasiness from the viewer due to its creepy looking nature. It's complicated
to explain, but I’ve put up a chart to serve as a visual representation,
showing the relationship between how human something looks and how much people
will like it. If something non-human is given human qualities, it becomes
endearing, but if it’s given too many human-like qualities or trying too hard
to replicate real life, then it becomes more like an imperfect simulation that
people will find disturbing. It’s possible to make something that looks and
feels almost perfectly human, but it’s incredibly easy to slide back down to
that drop in the chart. That drop is the Uncanny Valley.
To
put it basically, we can tell when something doesn't look like real life. The
eye is a complex organ (trust me, my dad's a retired optometrist,) and can pick
up on the littlest subtlety. A lot of people can tell when something isn’t
really there, and when whatever you’re looking at looks off or unnerving in
some way, chances are, we’ll be looking anywhere BUT the thing we’re supposed
to be looking at.
MERCIFUL HEAVENS, WHAT IS THAT THING?!!?
This
is a phenomenon that not even the mighty Pixar is exempt from. Their otherwise
fine 1988 short, Tin Toy, was marred by a creepy-looking CG baby that looked
less like an actual baby and more like a hellish abomination that menaced the
toy protagonist. To be fair, though, this does effectively put us in the toy's
position because we're as freaked out by this thing as the toy is.
You'd have no idea this was based on a book by Berkeley Breathed unless I had mentioned it.
Want
to know why most of the experiments in motion capture like "The Polar
Express" and "Mars Needs Moms" failed? Because of this desire
for "realism". They strived so hard for perfection in “realism” that
the movies fell flat, essentially melting their wings by flying too close to
the sun. There have been aversions to this, like I've heard good things about that Tintin movie, but for the most part, motion
capture tends to bring about a horrific looking type of CG.
Sure,
a foot in realism is a fine thing to have when you're working in animation, but
at times like this, it gets to be used as a crutch. I’ve seen footage of the
Disney Studios filming certain scenes in live-action and using that as
reference for their classic animated films. The difference, however, is that
the animators didn’t completely replicate the reference down to the last
detail, they studied and adapted it to animation while adding to it, like
making the poses more dynamic or exaggerating certain actions. I feel this is a
much better approach than just simply mo-caping everything.
The
reason I don't care for a lot of modern video games is that the majority of
them have this strange desire to make the characters more realistic-looking,
like they think we won't be able to take it seriously if it's in a cartoony
looking style, which I think is ridiculous. I'll go more into this in another
article, but suffice it to say, if I had to choose between something like Call
Of Duty and, say, Ratchet And Clank, the latter would win, hands down.
I
like animation that is stylized and creative, and this applies to CG animation
as well. One of the things I'm liking about the output of Sony's CG Animation
unit, as evidenced by movies like Cloudy With A Chance Of Meatballs and Hotel
Transylvania, is that it doesn't strive for realism, it strives to give the
animation that same speed, timing and punch that is in a lot of cartoony
hand-drawn animation. Some of that sort of quality does show up in the other
studios' works as well, like Blue Sky Studios did a remarkable job translating
Peanuts into CG, with the animation feeling a lot like the original specials
that Bill Melendez made, and of course, the short film Presto and many of the
sequences inside Riley's head in Inside Out have some of the most stylized,
cartoony CG animation I've seen from Pixar. Still, it feels like when CG
animators strive for such extreme realism, it makes one wonder why they even
want to animate in the first place.
-Quantity
Over Quality
Is
it just me, or have CG animated movies just kept coming out faster and faster?
I don't just mean in American theaters, I mean in international theaters and in
Wal-Marts the world over.
I've
been making a list of my favorite animated movies, and there are very few
computer animated films on that list to date. Most of these computer animated
films are from Pixar. Sure, studios like Dreamworks, Blue Sky, and even Walt Disney Animation have been turning out some decent CG
work, but putting aside the fact that it also comes down to personal preference, (to me, Pixar still does CGI the best,) if you were to look at a lot of the output of some of the lesser known stuff,
most of it ranges from mediocre to just downright awful. After CG movies
started making all the money in the early 2000s, practically EVERYONE wanted to
ride that train of success. The results were very hit-or-miss. We had movies
that were trying and failing to be the next Toy Story or the next Shrek, like
Planet 51, Happily N'Ever After, or (Lord help us) Fly Me To The Moon. And
don't even get me started on those ripoff movies by the likes of Video
Brinquedo or Spark Plug Animation. Trust me, the less said about those, the
better.
Not actually Ratatouille, but an unconvincing simulation. Had you been actually watching Ratatouille, you would have been substantially more entertained than from watching this.
Pixar
director Andrew Stanton once said, "A lot of people think if they make a
computer-animated film, it's going to be a hit. I'm afraid we're going to see a
glut of really bad films in the next couple of years."
And
for the most part, he was right. While there have been good non-Pixar CGI
movies made, the majority of these movies are just disposable crap that, more
often than not, are made for the sole purpose of making a quick buck. And
because so many CGI films have been churned out at a near constant rate, a lot
of the animated movies that are usually considered the worst, like Foodfight,
have come out ever since CGI started to become more commonplace. Even today,
there's still third-rate 3D animation being released unleashed onto audiences
whether they want it or not. (Norm Of The North, anyone?)
"Rob Schneider is... A POLAR BEAR!" But no one gives a flying hoot.
Another
problem I’ve noticed with recent CG films is that a lot of them seem more like
kiddy fluff, like the same brightly-colored obnoxious claptrap with different outer
shells. It’s another example of that “animation is just for kids” mindset that I
absolutely despise with the passion of a thousand suns. These movies just play
themselves way too safe and just focus on one type of movie: the family comedy.
CGI animated family comedies, in and of themselves, aren’t necessarily a bad
thing, but when you have a medium that’s capable of just about anything, it can
get really tiring.
Illumination
Entertainment, the studio behind the Despicable Me movies, is one of the worst
examples of this, as well as one of the worst animation studios in the modern
era. Because they’re able to keep their movie budgets low compared to other CG animation
studios, they’re able to make boatloads of money with safe, mediocre kiddie
comedy fluff that offers next to nothing resembling quality and getting away
with it. Because they utilize these cost-cutting strategies to churn out movies
that lack in substance, they so perfectly exemplify the statement that the
theatrical animation industry has become quantity over quality.
HAAAAATE! HAAAAAAAAAAAATE!
An
interesting case in this whole thing is Dreamworks. They're pretty much
stereotyped as being responsible for many of the worst trends of CGI movies,
like toilet humor, forced pop culture references, attempts at being hip, pop
music hits on the soundtrack, you name it. As they've shown with the Kung Fu
Panda movies and the How To Train Your Dragon movies, however, they can move
beyond that stereotype and create movies that are not only beautiful to look
at, but engaging and entertaining in their content. Sadly, some of their recent
movies, like Trolls, are turning out to be more along the lines of the
aforementioned kiddy fluff, but that’s beside the point. I've heard of smaller CG movies that have fallen into the aforementioned stereotype of toilet humor, pop culture references, and forced hipness that came out AFTER those movies. (Again, Norm Of The North.) I don't know how long some of them were in production for, but there should be little excuse for a lackluster product.
To
me, I think that good CGI requires a lot of time, money, and effort. In his book "Independently Animated", Bill Plympton, who used CG backgrounds for his otherwise hand-drawn short,
"Shuteye Hotel", once mentioned that it's hard to make your budget back if you use
CGI for a short film, which goes to show that CGI clearly isn't cheap. I don't
know the overall costs, but I figure that really good computer animation
requires a budget that at least goes into the hundred thousands or millions if
you're making a feature, so this is clearly not the best choice for indie
animation. A powerful operating system is also a plus, because the CG needs to
render properly and look pleasing to the eye.
But
technology and a big budget can only get you so far. You need to have
especially talented artists on board. It is really hard to get appealing images
in CG without falling into the Uncanny Valley, especially on the first go. Part
of the reason I'm not a fan of cheap, low-budget CGI is because most of the
time the characters or other visuals don't look very appealing. They need the
manpower of incredibly talented character designers and concept artists and the
ability to determine what looks right or not. They need animators capable of
actually animating the stuff. And of course, it needs to have a good solid story
as its backbone. While I don't think story should be the only thing that
matters in making an animated film, the truth of the matter is that, even if
you have some of the best looking animation out there, it's not going to be
worth anything if it doesn't offer some form of substance, like in its story,
its characters, or its entertainment value.
I'm
not sure how fast a CG production is compared to a hand-drawn production or a
stop-motion production, but suffice it to say, I feel that by churning these
CGI films out faster and faster, we're just going to keep getting crap. At some
point, people are going to have to realize the danger of this, because if not,
we might get a major crash, like The Great Video Game Crash of 1983, which came
about because of an overabundance of low-quality games, like E.T. and Pac-Man
for the Atari 2600. I feel something like that could possibly occur with
theatrical CG animation, because of how oversaturated this market has gotten.
This oversaturation has already had a tremendous impact on the industry as a
whole, and not all of it is good. It's like that old cleaner guy in Toy Story 2 said: